Use 302 redirects only for long or ugly urls
...HTTP 302 redirects are for temporary redirects. The only time you should use them is for redirecting ugly URLs to more user-friendly ones. This tells the search engine that the ugly URL should not be removed from the index, because the user-friendly URL is just to make the URL palatable. Keep in mind that many spammers use...
Get to the top of the search engines
...Giving you a head start in backlinks.
2. Write For Your Audience Not The Search Engines
This next one is where a lot of people who build websites or "Webmasters" go wrong. Instead of writing for your target audience they think they have to write for the search engines, this...
Web content writing jobs to earn money at home
...Sites such as Facebook).
Properly written web content should be able to drive traffic to websites via proper use of keywords and phrases that people actually search for. This optimization part of the content is known as SEO or Search Engine Optimization. Content writing can be done for regular websites, blogs (weblogs),...
Tip to create your website for beginners
...Than another. You can experiment and try different ones before you do most of your content entering. With GoDaddy website choices, there are multiple layouts and many different themes you can utilize. For example, Fashion, People, Financial, and Travel are just some of their design themes.
Third step, create...
Tips for writing great articles
...Article marketing has become one of the most effective ways for people to make money online. People actively search a lot of information on the constantly expanding Internet. Part of what they are looking for includes products and services they need.
Audio and video have become...
Why So Many People Fail In Affiliate Marketing
More and More people are lured into affiliate marketing and you might be one of them. Indeed, affiliate marketing is one of the most effective means of generating a full-time income through the Internet. It’s a fair deal between the merchandiser and his affiliates as both benefit from each sale materialized. Like in other kinds of business, a great deal of the profits in affiliate marketing depends on the affiliate’s advertising, promoting and selling strategies. Everyday, as affiliate marketing industry expands, competition heightens as well so an affiliate marketer must be creative enough to employ unique and effective ways to convince potential buyers to purchase or avail of the products and services offered.
Compared to traditional advertising practices, affiliate programs are more effective, risk-free and cost-efficient. But why do many people still fail in affiliate marketing? There are a lot of reasons and a lot of areas in the program to look into. The most critical aspect in the affiliate program is advertising. Many affiliate marketers fail in this aspect because they lack hard work, which is the most important thing in affiliate marketing and in all other kinds of business as well. Although it pays to be lucky, you cannot merely rely on it. Affiliate marketing isn’t as simple as directing customers to the business site. If you want to earn big, of course, you have to invest time and great amount of hard work in promoting the products. As earlier mentioned, the competition is very high and customers nowadays are very wise, too. After all, who doesn’t want to get the best purchase—that is, to pay less and get more in terms of quantity and quality.
Lack of preparation is also a reason why one fails in affiliate marketing, whether he is a merchandiser or an affiliate. Part of the preparation is researching. On the part of the merchant, he has to be highly selective in choosing the right affiliate websites for his affiliate program. In order to be sure he has the best choices, he must have exhausted his means in looking for highly interested affiliates whose sites are sure fit to his products and services. The affiliate site’s visitors must match his targeted customers. On the other hand, the affiliate marketer must likewise research on the good-paying merchandisers before he signs up for an affiliate program. He must ensure that the merchants’ products and services match his interests so he can give his full attention and dedication to the program. He can get valuable information by joining affiliate forums, comparing different affiliate programs and reading articles on affiliate marketing where he can get tips from experienced affiliate marketers on
how to choose the best merchants and products with high conversion rate.
The website is a very important tool in the whole affiliate program. As an affiliate marketer, you should plan how your site is going to be, from domain name to the design, the lay-out, the content, and ads. Some users are particular about what they see at first glance and thus when they find your site ugly, they won’t read through the content even if your site has many things to say and offer. On the other hand, there those who want information more than anything else. Affiliate marketers with “rich-content” web sites are usually the ones who prosper in this business because the content improves traffic to the site. Websites with high quality contents—with relevant keywords and more importantly, right information about the product and not empty hyped-up advertisements—allow you to earn big in affiliate marketing even when you’re asleep. If you won’t be able to sustain the interest of your site visitor, you won’t be able to lead him to the merchants’ site. No click-through means no sale and thus, no income
on your part.
Selecting a top level domain name is also crucial to the success of the affiliate program. Lots of affiliate sites don’t appear in the search engine results because they are deemed by affiliate managers as personal sites. Major search engines and directories would think of your site as transient ones and thus, they won’t list it in the directory. Before you decide on the domain name, know first what you are going to promote. Many fail because their sites are not appropriately named, so even when they feature the exact products the customer is looking for, the customer might think the site is not relevant and thus, won’t enter the site.
Above all, an affiliate marketer must be willing to learn more. Certainly, there are still a lot of things to learn and so an affiliate marketer must continue to educate himself so he can improve his marketing strategies. Many fail because they don’t grow in the business and they are merely concerned about earning big quickly. If you want long-term and highly satisfactory results, take time to learn the ins and outs of the business. Continue to improve your knowledge especially with the basics in affiliate marketing ranging from advertising to programming, web page development, and search engine optimization techniques. Likewise, study the needs and wants of your site users and how different merchandisers compete with each other.
Keep on trying; don’t get disappointed if your first attempts did not pay off. Thousands are attracted by the possibility of generating skyrocketing incomes through affiliate marketing and so they sign up in any affiliate program without carefully understanding every aspect of the business. When they don’t get instant results, they quit and sign up for another program and repeat the process of just copying links and referring them to others. When you sign up for an affiliate program, don’t expect to get rich in an instant. Work on your advertising strategies and be patient. You’ll never know how much you can get if you don’t persevere.
|Date: Jun 13, 2014, 11:20 PM|
Number of Comments on Photo:0
--> DID YOU KNOW? THAT GOOGLE HAS THEIR MACHINE GUNS OUT AGAINST FACEBOOK!
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|Date: Jul 13, 2014, 11:47 PM|
Number of Comments on Photo:0
Introduction to Search Engine Marketing:
Information retrieval Search Engines existed long before the Internet. Electronic Card Catalogs, Lexis/Nexis, travel reservation systems and private search databases have existed for almost as long as computers have. Early search queries may have been made by punch card.
Even in the early years of the Internet, before the Internet evolved to include Web browsers, there were search engines running a variety of programs and protocols. Because techies have a strange sense of humor, many of these programs are named after "Archie" comic book characters. These included Archie, Veronica, Jughead and Gopher (not a comic strip character). After the browser was invented as a graphical way to displaying information, it became an interface for search. A history of search can be found on the iProspect Web site.
The concept behind Search Engine Marketing (SEM) is quite simple: when a consumer or business person searches the Web through either a text box or by clicking through a directory hierarchy, they are in "hunt mode." This mode is unique because it indicates that the person is looking for information, usually of a direct or indirect commercial nature. Marketers understand that this "hunt mode" means that the searcher may very well be somewhere in the buying cycle, researching a product or service to try and satisfy an immediate need or future need. That makes search engine results some of the best sources of targeted traffic, whether that traffic originates from "organic" unpaid search listings or paid advertising listings.
To leverage the power contained within this targeted traffic source, marketers must understand how to effectively use both paid and organic SEM and what they can expect each methodology to achieve. Search engine traffic is unique in the following ways:
Search engine traffic is a non-intrusive method of Internet marketing. The majority of online and offline advertising intrudes on the audience, interrupting their activities. Search is unique in tapping a searcher at the exact moment they are seeking knowledge or a solution. Searchers are on a mission – it's "just-in-time marketing".
Search engine traffic originates from a voluntary, audience-driven search. This means the visitors from a search results link have not only selected your listing from among your peers, but chose the search query that resulted in your listing being shown.
Search engine traffic results from a fixed inventory of searches. To truly qualify as search engine traffic (or pure search traffic), the search must be one that the searcher initiated as a search, either by clicking a search link in a directory style portal or by filling out a search query box. See Contextual Link Inventory for an exception.
"Organic" search engine marketing (Organic Search Listings) combines the best practices of technology, usability, copy/linguistics and online PR. This is because many search engines base their relevancy algorithms on a combination of the text they see on a page or site, combined with external elements such as links and user behaviors/preferences.
Marketers can buy text-link search results on all of the top 15 search sites as ranked by Media Metrix and NetRatings. That's quite a change from 1998 or before, when none of the major search engines included paid listings within the search results. The explosion in popularity of paid search results advertising can be attributed to the search engines' need for alternative revenue sources, marketers' increasing requests for search results traffic, and the high value of the traffic generated through search results.
Unpaid (otherwise known as organic or algothimic) search engine traffic was once fairly easy to garner - before there were 3 billion documents competing for attention in the search engine databases.
Some marketers believe that there are "tricks" that will improve the relevancy of sites within the search engines that are spider (crawler) based. Not only do some of these tricks not work, many of them can result in negative relevance penalties as the engines take measures to punish search marketers who seek to manipulate ranking and relevance. That said, there are still compelling reasons to put legitimate efforts behind organic SEO optimization, particularly efforts in site design, HTML formatting, copy optimization and server platform adjustments. Within the last several years, paid listings have played an ever-increasing role in most marketers' minds, due to their increasing screen real estate (some engines now display more paid listings than free!).
The following types of paid listings are most common:
Directory Paid Inclusion
XML (Per-URL) Paid Inclusion
Graphical (Rich Media) Search Inventory
See our Glossary for more information these and other SEM terms.
Many marketers like to compare organic SEO to public relations because PR is so important to a company, yet the ROI on PR can sometimes be a challenge to measure. In both SEO and PR, marketers have the options of hiring internal staff, bringing in consultants, or using an outside agency. The same options apply for paid search marketing. However, often larger paid search campaigns are so large they may require some campaign optimization or bid management technology combined with internal or external expertise.
Search marketing has already proven itself a valuable part of an overall integrated campaign, for both branders and direct marketers. All kinds of marketers can easily benefit from a dialogue with a searcher; whether that searcher is facing a crisis, is in need of information, or is ready to purchase.
|Date: Jul 18, 2014, 11:14 AM|
Number of Comments on Photo:0